Most men live their lives on the bottom shelf – settling for mediocrity, avoiding discomfort, and wasting time on habits that weaken them. They’re distracted, broke, out of shape, and desperate for validation. That’s exactly where society wants them to stay.
But real masculine men reach for the Top Shelf. They fight for it. They discipline themselves to earn it. And once they get there, they don’t apologize for it.
This book is for the men who are ready to rise above the noise, who are doing the work to level up, and who want nothing more than to live unapologetically as Top-Shelf men.
Inside, you’ll learn how to:
Most men today are sent off into society with a broken belief system, which they use to make choices, that get them terrible results with life and women. Men have been conditioned to be the quintessential “nice guy.” They’re trained to be overly humble, kind to a fault, and that just “being themselves” is enough to attract and keep the woman of their dreams.
Men are told to believe that conventional masculinity is toxic, and to put women ahead of their own interests, passions, and purpose.This has led to an entire generation of men forming very unhealthy attachments to women that they, unfortunately, often make their sole focus of their lives.
The playbook to women and life has changed, but most men missed the memo.
Do you want to succeed, and level up in every area of your life?
If so, then The Unplugged Alpha explains:
This book exposes the comforting lies you’ve been told throughout your life for what they really are. Enabling you to become a truly authentic Alpha that chases excellence, and leads a successful passion-filled life
The 2nd Edition of The Unplugged Alpha expands upon the concepts and experiences delivered in the original release, which has gone on to help over 200,000+ readers to focus on chasing excellence in their lives. In turn, giving them not only the cold, hard truth, but also the skills needed for choosing women that truly compliment them and their life vision.
EXCELLENT Based on 1106 reviews Posted on DavidVerified The Unplugged Alpha: The No Bullsh*t Guide To Winning With Women & Life: Must Read for Young Men I recommend this book to anybody but preferably young men under 30, concepts that will never be discussed but the reality is that you need to know before you start seriously dating / getting married.Posted on aron gomezVerified The Unplugged Alpha: The No Bullsh*t Guide To Winning With Women & Life: This book nailed it!! The Unplugged Alpha hits the nail right on the head. Every male from puberty and up should own this book.Posted on Les ColeVerified The Unplugged Alpha: The No Bullsh*t Guide To Winning With Women & Life: Mens Dating 101. Everything your parents never told you about dating in today’s society.Posted on Taj juneiVerified The Unplugged Alpha: The No Bullsh*t Guide To Winning With Women & Life: Mandatory reading One hell of a bookPosted on Esther SinclairVerified The Unplugged Alpha: The No Bullsh*t Guide To Winning With Women & Life: Great read even for females. Jagged little pill for modern day feminist. There is very little I disagree with this book, but I do disagree with is huge for me. "Spinning plates" is not ok. You can't have it both ways. Not being ok about a females notch count for an LTR/marriage...while promoting to add to a females notch count by spinning plates. Also getting a tattoo to prove burning desire? I think not.Posted on YepVerified The Unplugged Alpha: The No Bullsh*t Guide To Winning With Women & Life: Good read Good read. I highly recommend it.Posted on Amazon CustomerVerified The Unplugged Alpha: The No Bullsh*t Guide To Winning With Women & Life: Very Informative and thought provoking A lot of cold hard truths that really make you open your eyes to everything around you. Very good read overall.Posted on Violet-NYVerified The Unplugged Alpha: The No Bullsh*t Guide To Winning With Women & Life: As a successful, hot female I hate to admit that this guy is right, but….. I am a highly educated successful, attractive woman. I lived, worked and dated in a big city and now I’m married with kids. I bought this book because a guy I know sends me entertaining clips of Rich Cooper’s videos. I really hate myself for admitting this but damn, Rich Cooper is right. (Shhhh… don’t tell anyone I said that out loud) I’m reading through this book and most of what he says is spot on about what women want and how they think. And I do believe if men follow his advice they will definitely get more attractive women. The only thing I think that he fails to talk about is that women really want to feel protected and cherished and respected by an alpha male. It’s biological. Women are not going to last long with someone who’s a total jerk to them. There’s a sweet spot where you do the things that Rich Cooper recommends but also add to it a level of tenderness and understanding. The tender alpha is where it’s at and some men do it naturally. Others must learn. I hate when a guy like this is right but I am willing to give credit where credit is due.Posted on David J. ThomasVerified The Unplugged Alpha: The No Bullsh*t Guide To Winning With Women & Life: Where was this book when I was 21? This book makes the most important point that anyone will ever need: men should invest in themselves. Men should focus on their purpose in life and chase excellence and not chase women. You will lose money chasing women. You will never lose women chasing excellencePosted on IzzyVerified The Unplugged Alpha: The No Bullsh*t Guide To Winning With Women & Life: Was Initially Skeptical Honestly anyone who calls themselves an "alpha male" I grow very skeptical of. But this book completely blew me out of the water and was not what I expected. This is a self-help book that will help you figure out how to respect yourself more and be the best that you can be. I understand that some of this insight might be a little blunt and merciless but with this title I figured you would know what you're getting. It helped me get over a recent breakup a lot more quick than I thought and is inspiring me to do more with my life.